Popular new device in North America allows consumers to "eat with their eyes"
Wed Oct 20, 2010
A full-service marketing solution for the hospitality industry, Digital Menubox was designed to help restaurants create a more impressive street presence and leverage online marketing opportunities including social media outreach and online directories – all through one easy-to-use digital platform.
"Every restaurant in North America should have one," says Larry Levy, Founder and Chairman of Levy Restaurants with over 20,000 locations in dozens of major cities worldwide.
Digital Menubox is the only company in the world offering an industry specific outdoor digital signage solution combined with full-service digital marketing support customized for the restaurant industry. These new dynamic menuboxes are designed to convert more local business with date and time sensitive menus and promotions displaying lunch at lunch, dinner at dinner, up-sell higher margin food items and promote awareness beyond the menu itself.
Digital Menubox provides the hardware with no additional up-front cost and offers its clients free professional graphic design and marketing support from industry experts. These devices help restaurant owners create and manage content that enhances the effect of the menubox and simultaneously integrates with online marketing initiatives including websites, directories and social media.
"Our digital menuboxes are all about making a first impression and bringing your brand to life – both in person and online," says Olivier Centner, an experienced restauranteur and founder of Digital Menubox.
"We've been blown away by the response we're getting from the industry. We started out just offering the digital menuboxes and quickly recognized that restaurants also need industry-specific marketing support in order to compete in the new digital communications world. Now we offer free websites and easy-to-manage digital marketing campaigns that give our clients a key competitive edge."
Launched three years ago with head-offices in Toronto and Chicago, Digital Menubox now has over 600 restaurant clients in the U.S., Canada, Bermuda and most recently expanded into Europe and Mexico. High-profile restaurants and groups include Ruth's Chris, Hard Rock, Cara Foods, Lettuce Entertain You, Levy Restaurants, IlFornaio and many more.
News Source: Digital Menubox, Marketwire